Here's the best PR tip I've read today. It's a must do for social media marketing.
It's number six of a list of ways to improve your PR skills in this informative article / tutorial.
Be sure to read the whole article by Peter Economy:
6. Be social for an hour each day
If you're going to engage with customers, prospects, and reporters on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and other social media, then dedicate at least an hour in your day for social time. Post timely and thoughtful content, acknowledge comments and be responsive to questions. Start conversations with your content and social posts rather than just broadcasting your opinions.
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